We work with some of the largest and most iconic fragrance and fashion houses, brands and groups in the world and have done so for more than four decades. Our long-lasting relationships help us to bring about change and innovation throughout our work.
Our ambition is to become the leading luxury retailer in Iraq, through our innovation, growth, sustainability, creativity and integrity, and this, coupled with our experience and knowledge are qualities that lay the foundation for us as a company and set us apart from others.
Not only do we work very closely with our partners, whether it be fashion and perfume houses, high end jewellery or watches, we understand their history, heritage and their iconic status within the luxury retail market and it is this understanding that allows us to not only maintain our long standing partnerships and relationships with them, but to also build on that and collaborate to create which ensures higher economic, environmental, ethical and social performance.
